Nida Beauty was born out of the love of skincare. Way before the shop came into existence, the founder had a skincare blog and would create skincare content to educate the masses just for the fun and beauty of it. After two years of recommending products to people to purchase from other shops and also the need to feel even more integrated in people’s skin journeys, the idea of this shop was born. 

Starting out and still a small business, the aim of the shop is to provide healthy options to all customers. Our shop only carries things the founder, as a skincare fanatic would only use. There are many items not sold in our shop because yes, as an entrepreneur ,one needs to make money, however, the passion motive which led to starting a skincare blog is still what takes precedence even in the store. Consequently, only the absolute best products are sold . 

Our motto and one that we recommend for all customers is healthy skin and not perfect skin. Cause let’s face it, unless you are genetically predisposed as such, a perfect skin is a myth. However with the help of the products we stock and a little commitment, you are guaranteed a healthy skin.